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World-famous brands you never knew had opened hotels

Surprising brands with brilliant hotels

By Karlina Valeiko · August 19, 2025

Originally published on loveEXPLORING

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Bulgari Hotels & Resorts

Haute hotel

You've probably heard of Hilton, Marriott, and Four Seasons, but did you know you can stay on a chocolate maker's cocoa farm or book a night at a hotel owned by the people that made your couch? From fashion houses to furniture stores, these 13 brands have gone beyond their corporate origins and ventured into the hotel business by opening stunning properties around the world.

Click through this gallery to discover the surprising companies you never knew had opened hotels...

Hotel Chocolat

Rabot Hotel, Soufriere, St Lucia

Set within the grounds of Hotel Chocolat's award-winning cacao estate on the sun-soaked Caribbean island of St Lucia, Rabot Hotel is designed to fit organically within its dramatic rainforest setting.

The intimate hotel boasts 25 private lodges, an open-air restaurant, and a spa, plus an isolated location where bird calls and the gentle trickle of water will be your constant companions.

Hotel Chocolat

Rabot Hotel, Soufriere, St Lucia

The hotel has one of the world's absolute best infinity pools, overlooking one of the two magnificent Piton peaks for which the island is known.

Chocolate is unsurprisingly a theme at the hotel, whether it's in the 'cacao-cuisine' menus, the 'cacao-infused' treatments in the spa, chocolate and rum tastings, or the Tree to Bar tour that includes making a bar of chocolate yourself.

Palazzo Versace, Gold Coast/booking.com

Palazzo Versace, Dubai, UAE and Gold Coast, Australia

Designed by the Italian luxury fashion brand Versace, Palazzo Versace hotels offer unparalleled opulence in two stunning destinations – Australia's Gold Coast (pictured) and Dubai. The Gold Coast hotel was the world's first fashion-brand hotel when it opened in 2000.

In 2023, Versace decided against renewing its branding agreement, so the property was renamed Imperial Hotel Gold Coast, but the fashion house's design choices remain on full display.

Kamni Jethani/Shutterstock

Palazzo Versace, Dubai, UAE and Gold Coast, Australia

Both hotels are reminiscent of traditional Neoclassical Italian stately homes. However, the Palazzo Versace in Dubai (pictured) also incorporates recognizable Arabic architectural elements.

The hotel has nine restaurants and bars and offers award-winning spa treatments. All rooms are decorated with bespoke Versace Home furnishings and accessories and there's a luxury flower shop that sells bouquets, flower boxes, and baked delights all designed in that unmistakable Versace style.

Peter Moore

IKEA Hotell, Almhult, Sweden

Everyone's favorite flat-pack furniture brand IKEA has a hotel in Almhult, Sweden – the location of IKEA's very first store in 1958. Naturally the hotel is furnished and accessorized with the brand's most popular products, so spending a night here feels a little like hanging out in one of the stores after closing time.

Rooms range from little cabins to family rooms with bunk beds.

Peter Moore

IKEA Hotell, Almhult, Sweden

The on-site restaurant serves all the much-loved IKEA classics – like Swedish meatballs – as well as an extended lunch menu that features local seasonal produce. The IKEA Museum is found across the street from the hotel, while the nearest store is just a mile away.

Once you've had your fill of all things flat-pack, escape to the sandy shores of nearby Bokhult Beach.

Bulgari Hotels & Resorts

Bulgari Hotels & Resorts, various locations

Comprising nine properties in major cities across the world, you'll find Bulgari hotels and resorts in Milan, London, Dubai, Bali (pictured), Beijing, Shanghai, Paris, Tokyo, and Rome. The luxury fashion house-turned-hotel company is planning to expand into one new location a year, starting with Ranfushi in 2026 followed by Bodrum, Miami Beach, Cave Cay, and Abu Dhabi.

As you might expect, all the hotels are lavishly designed.

Bulgari Hotels & Resorts

Bulgari Hotels & Resorts, various locations

Located on the man-made Jumeirah Beach (pictured), the rooms at the Dubai hotel overlook the glittering cityscape on one side and the dazzling blue sea on the other. The hotel offers a private marina as well as the world's first Bulgari Yacht Club, which recreates an exclusive slice of the Mediterranean on the Arabian coast.

The resort has 101 rooms and suites, as well as 20 villas with private butlers, private pools, and private gardens.

Boaz Rottem/Alamy

MUJI Hotel, various locations

A minimalist's dream, MUJI hotels are dedicated to showcasing the brand's extensive products and services. Opened by the Japanese retail brand MUJI, which is renowned for its sleek household goods and consumer items, there are currently three branches – two in China, in Shenzhen and Beijing; and one in the Japanese capital Tokyo.

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Associated Press/Alamy

MUJI Hotel, various locations

With wonderful views over Tiananmen Square, MUJI's Beijing hotel (pictured) offers six different types of room, ranging from minimalist doubles up to sprawling living spaces with luxurious bathtubs and storage spaces disguised with elegant paneling. 

There's a lounge with an impressive book selection, a utility room in case guests need to wash, dry, and iron their clothes, and a MUJI Diner which serves dishes made with local ingredients.

Armani Hotel Milano

Armani Hotel, Milan, Italy and Dubai, UAE

Giorgio Armani's signature style of sleek, understated luxury is reflected in the brand's hotels. Milan is famed for its high-end shopping, and Armani's 95-room property there is located near the city's top fashion district.

The heated indoor pool (pictured) offers incredible skyline views and a relaxing break from the buzz of the streets outside. The rooms are decorated in cool gray hues and the toiletries are, of course, Armani.

Armani Hotel Dubai

Armani Hotel, Milan, Italy and Dubai, UAE

Armani boasts one other luxury hotel, and it's nestled in the Burj Khalifa – the world's tallest building – in the heart of downtown Dubai. Taking up 11 floors of the world-famous skyscraper, the hotel is walking distance from the Dubai Mall and, just like its counterpart in Milan, is decorated in recognizably sleek and sophisticated Armani style.

The latest Armani couture collection is on sale at the hotel shop.

Hayes Davidson

Shinola Hotel, Detroit, Michigan, USA

Better known for its luxury watches, hip bicycles, and smart leather goods, Shinola ventured into the hotel business by opening the Shinola Hotel in Detroit in early 2019. The boutique hotel's 129 rooms are furnished with cozy mid-century pieces, while the soft earthy tones make for a calming atmosphere.

The rooms boast stunning loft-style windows, through which guests can enjoy amazing views of the city's historic Woodward shopping district.

Hayes Davidson

Shinola Hotel, Detroit, Michigan, USA

The hotel has great dining options with an excellent Italian restaurant run by award-winning chef Andrew Carmellini, a beer hall, a fried chicken joint, and a classic American bar all on-site.

Works from local artists decorate the walls, while history buffs may be intrigued to know that the hotel is set inside two renovated historic buildings – the old TB Rayl & Co sporting goods store and a former Singer sewing machine store.

YOO Hotels

YOO Hotels, England, UK and Rio de Janeiro, Brazil

An international development, real estate, and design brand, it was a shorter hop for YOO into the hotel world than it was for other companies on this list. Its luxury hotel brand, by YOO, has two signature properties – one in Brazil and one in the UK, opened in 2016 and 2022 respectively.

The Lakes by YOO (pictured) punctuates a picturesque portion of English countryside just 90 minutes outside London, offering supremely tranquil lakeside retreats on an 850-acre estate.

YOO Hotels

YOO Hotels, England, UK and Rio de Janeiro, Brazil

Its Brazilian counterpart, YOO2, is more energetic – based in the beating heart of downtown Rio. The smartly-designed hotel boasts a rooftop pool with gorgeous views over Sugar Loaf Mountain, best enjoyed with dinner or a cocktail.

The brand will soon double its number of hotels to four, with openings in the Australian city of Melbourne and Phuket in Thailand over the next two years.

Hotel Le Bellechasse

Hotel Le Bellechasse Saint-Germain, Paris, France

Giant butterflies, curtained bathrooms, and a riot of color welcome you at Le Bellechasse. Entirely decorated by famous French fashion designer Christian Lacroix, the 33-room boutique hotel is ideally located a stone's throw from the Musée D'Orsay, just across the Seine from the Louvre and the Champs-Élysées.

Hotel Le Bellechasse

Hotel Le Bellechasse Saint-Germain, Paris, France

The compact rooms are all individually designed with Lacroix's whimsical characters adorning the walls and ceilings, creating wonderfully mismatched interiors that are bohemian and classical at the same time. Theater sets, cruise ship cabins, and tarot cards all helped inspire his designs. 

The hotel has a quiet terrace on which to relax after a busy day of sightseeing and boasts a reputation for excellent service.

Equinox Hotel Hudson Yards New York City/booking.com

Equinox Hotel Hudson, New York City, New York, USA

Located in Manhattan's Hudson Yards, New York's enormous new building complex, the Equinox Hotel is owned by the luxury fitness company Equinox, which also has gyms across the US, in London, and in the Canadian cities of Toronto and Vancouver.

The hotel, which opened in 2019, has a heavy lifestyle focus and promises guests restoration and regeneration.

Equinox Hotel Hudson Yards New York City/booking.com

Equinox Hotel Hudson, New York City, New York, USA

All rooms are designed to offer the best possible night's sleep – think blackout blinds and soundproofing – and come with foam rollers, yoga mats, and a king-sized bed with temperature-regulating natural fibers.

The hotel also houses the largest-ever Equinox Fitness Club, featuring personal training services, a spa, hot and cold plunge pools, and a 25-yard indoor saltwater pool.

Petr Kovalenkov/Alamy

Fauchon L'Hôtel, Paris, France

An upmarket French delicatessen, Fauchon is where Parisian high society has been buying its foie gras, perfumed teas, exquisite macarons, and other luxury edibles since 1886.

So it's no surprise that Fauchon L'Hôtel, a stone's throw from the Champs-Élysées and a short walk from the Louvre, offers its guests a delectable escape, decorated with the brand's signature black and pink colors and zig-zag patterns. 

Fauchon L'Hotel

Fauchon L'Hôtel, Paris, France

Rooms on the top two floors benefit from romantic Juliet balconies and sloping mansard ceilings, while each room welcomes you with an arrival cocktail and a gourmet bar stocked with Fauchon's famous macarons.

The Paris location is the brand's clear flagship, but it also has a hotel in the historic Japanese city of Kyoto with a third due to open in the Arabian capital Riyadh in 2026.

Nobu Hotel Ibiza Bay

Nobu Hotel Collection, various locations

Co-owned by actor Robert De Niro and celebrity chef Nobu Matsuhisa, well-known for his Nobu fine dining brand, Nobu hotels are just as sleek as Nobu restaurants. With 20 properties in various locations around the world, including Ibiza (pictured), Las Vegas, London, Santorini, Marrakech, Barcelona, and Chicago, the hotel design blends Japanese influences with local style.

The chain's 'coming soon' list is even longer, with upcoming hotels in Abu Dhabi, Bangkok, Cairo, Lisbon, New York, Rome, and many more.

Nobu Hotel Miami Beach

Nobu Hotel Collection, various locations

As you might expect, every hotel houses a Nobu restaurant serving chef Matsuhisa's signature Japanese fusion dishes. Guests enjoy 24-hour room service from the restaurant and priority reservations. 

The Miami Beach hotel (pictured) offers stunning views of the Atlantic, an 18-treatment-room spa, and four swimming pools, including an exclusive adults-only pool perched above the ocean.

Booking.com

Cheval Blanc, various locations

With luxury goods group LVMH Moët Hennessy Louis Vuitton SE as their owners, Cheval Blanc hotels are, unsurprisingly, sumptuous places to stay. Its Paris hotel (pictured) can be found within the iconic Samaritaine department store, whose façade is decorated with a stunning floral design by French artist Jean-Michel Othoniel.

Its 72 rooms and suites have an elegant contemporary geometric décor and the luxurious bathrooms come with sublimely scented products created by Maison Dior’s former perfumer. Dining options include no less than three Michelin-starred restaurants.

Booking.com

Cheval Blanc, various locations

The brand’s Seychelles hotel (pictured) is an idyllic hidden haven with 52 villas perched on the hillside or nestled along beaches with pristine white sands. At the hotel’s indoor-outdoor spa, guests can indulge in specially developed Guerlain rituals and treatments. 

Cheval Blanc hotels can also be found in St-Tropez, St-Barth, Randheli, and Courchevel.

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